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Stop thinking about Live Shopping - Start DOING It

Dawn Chubai's Live Selling and Brand Activation Plan

3 LIVE, Guided Sessions (March 16, 18 and 20th)

You don’t need more inspiration.

You need a clear path forward.

Get the strategic clarity usually reserved for Dawn Chubai’s private consulting clients — delivered in a guided live format. Replay available with early registration.

Register today

THE REAL PAIN POINT

You already know live shopping matters.

You’ve talked about it internally.
You’ve looked at platforms.
You’ve watched other brands do it.

And yet — you haven’t started.

Not because you don’t want to.

Because every decision feels like it could waste time, team energy, or budget if it’s wrong.

So it stays on the roadmap.

Another campaign launches.
Another quarter passes.
And the channel that requires momentum never begins.

WHY BRANDS GET STUCK

Most brands don’t fail at live shopping.

They just wait until they are "perfect" and never start. 

They are trying to answer these questions alone:

• What should we actually sell live?
• Who should be on camera?
• How often should we do this?
• What platform makes sense for our business?
• How do we get people to show up?
• What if we do it once and it doesn’t work?

Without clarity, hesitation wins. And everyone else starts to pass you...accessing new audiences meant for you. 

THE SHIFT

 

Live shopping is not a social post.
It’s a guided buying experience.

And like any sales channel — structure comes before execution.

Inside my private consulting, I help brands make these decisions first so their launch is intentional, repeatable, and measurable.

This program gives you that same decision clarity.

Not theory.
A working plan.

 WHAT YOU WILL WALK AWAY WITH

 

By the end of the program you will have:

• A clear role for live selling inside your business
• Your first show concept and format
• Product and offer structure designed for conversion
• A promotion approach that gives customers a reason to attend
• Clarity on the right live commerce environment for your brand
• A realistic launch roadmap

You won’t leave wondering what to do next. Even better...you will workshop with Dawn and the cohort in REAL TIME.

LIVE Training - Claim your Spot

Start Your Live Selling Channel — With a Plan backed by experience and $250M in sales

If live shopping has been sitting on your roadmap, this is where you move it forward.

In three LIVE guided session  hosted by $250M Live Selling Host and Strategist, you’ll define your approach, design your first show, choose the right environment, and leave knowing exactly how to launch — without continuing to overthink or delay.

This is the step between wanting to start and actually starting.

Session 1 - STRATEGY & POSITIONING

March 16, 2026

We define the purpose before tactics.

You’ll identify your objective, expectations, host approach, frequency, and what should not be sold live.

You stop guessing if this makes sense.

SESSION 2 — SHOW STRUCTURE & MARKETING March 18, 2026

We design the actual experience your customer will attend.

You build your show concept, product selection strategy, offer structure, and promotion timeline.

You now have something worth showing up for.

SESSION 3 — EXECUTION & PLATFORM DIRECTION

March 20, 2026

You will not be told to “just pick a platform.” You'll learn of options available and choose for yourself.

You’ll understand why a platform fits your business model before committing time or resources.

 

Thanks to Dawn's tutelage, our online sessions after the event went up 80%

“We are beyond grateful to Dawn for helping us successfully launch our very first live selling show! Her expert guidance made all the difference. Her post mortem was extremely helpful and her follow up advice gave us much to work with going forward. 

 Thanks to Dawn's tutelage, our online sessions after the event went up 80% showing just how much interest the event generated. We saw an exponential increase in sales, both in store and online. 

Thank you, Dawn, for being an absolute rockstar. We couldn’t have done this without you and appreciate all your support as we continue to grow in this space!" 

Helene Clarkson

Helene Clarkson Designs

Register Now and get Replays